PLEASE READ THE ASSIGNMENT CAREFULLY* ALSO THE MORE INFORMATION THE BETTER.
The companies that I want to use in this paper is Kimberly-Clarkand Proctor & Gamble. Please read the Summary attached below.
Assignment 2:External and Internal EnvironmentsDue Week 4 and worth 350 points
Choose an industry you have not yet written about in this course and one publicly traded corporation within that industry. Research the company on its own Website the public filings on the Securities and Exchange Commission EDGAR database (http://www.sec.gov/edgar.shtml) in the University’s online databases and any other sources you can find. The annual report will often provide insights that can help address some of these questions.
Write an eight to ten (8-10) page paper in which you:
Your assignment must follow these formatting requirements:
The specific course learning outcomes associated with this assignment are:
IMPORTANT Read the instructions and then read the summary (page 124) to help you focus on what you need to include in the paper. Be sure to read the text carefully; it will tell you the SPECIFIC POINTS to write about. (Be sure to include the text in your references.)
Point 1 When you choose 2 segments of the general environment describe each before you address how each affects the company AND the industry.
Point 2) When you examine 2 of Porters Forces describe each and then discuss how each affects the company AND how the company has responded RECENTLY.
Point 3) Give solid specific recommendations supported by solid arguments about how the company should respond to those 2 forces in Point 2;
Point 4) From your SWOT analysis discuss the threats AND opportunities for the company. ALSO recommend the actions the company should take regarding BOTH the threats and opportunities.
Point 5) Assess the companys strengths and weaknesses and SUPPORT your points with evidence (even if it is your opinion). Which strategy or tactic should the company use to maximize its efforts?
Point 6) Fully discuss the companys resources capabilities and core competencies. Be specific.
Point 7) Describe the companys VALUE CHAIN to find a recommendation for improving it.
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